After piloting Front Row Golden Ale at several musical festivals last summer, Starr Hill Brewery is finally releasing the refreshing, balanced beer to its taproom and national shelves as a year-round brew.
According to Starr Hill’s Marketing Manager, Jack Goodall, Front Row Golden Ale was designed to encourage beer lovers to cherish more of life’s incredible moments. “The name Front Row not only comes from the music connection, but a celebration of savoring life’s moments in-person and sharing the experience with others,” says Goodall. “[It] could be a concert, a sports game or just hanging with friends—just being present and doing what you love [is] what matters.”
The subtle hop bitterness that arises from Front Row’s Cascade hops blends perfectly with the sweetness of oats and Honey Malt. Its smooth mouthfeel and clean finish pair well with fried dishes, such as a calamari, or Monterey Jack and other mild flavored cheeses.
In support of the Front Row release, Starr Hill is also encouraging people to participate in their Golden Ticket Giveaway. The grand prize is a Front Row Tour Pack equipped with Starr Hill swag, a Front Row festival blanket, Hydro Flask growler, GoPro camera bundle and a $250 StubHub gift card. Gift cards of lesser value will also be awarded to select sweepstakes participants as well as those who join the #FrontRow movement on social media.
Front Row Golden Ale will be released early 2018 in 12 oz. bottles and 16 oz. cans, and will also be served on tap at Starr Hill’s Crozet and Roanoke taprooms.
Author: Grace Silipigni